
We partner with business leaders and organizations to deliver clarity, alignment, and measurable results in a rapidly changing landscape. Our services include:
Program & Business Architecture: Translating business goals into technology roadmaps, KPIs, and governance models that drive efficiency and compliance.
Organizational Change & Transformation: Building and executing change management programs that align stakeholders, reduce resistance, and deliver lasting adoption.
Health Data Architecture & Strategy: Designing and implementing EHRs, data warehouses, and integrated systems that improve access, quality, and interoperability.
Healthcare Innovation Advisory: Helping health plans, provider groups, and government agencies adopt emerging models such as micro-services, value-based care tools, and real-time data exchange.

With more than three decades of experience leading healthcare transformation, Laura is a nationally recognized leader in systems thinking, health information and data strategy, and organizational change.
She has designed and implemented data architectures, EHR systems, health information exchanges, and large-scale change management programs for clients ranging from state and federal agencies to integrated delivery networks, hospitals, and health plans
As Principal Consultant at Eclectic Endeavor, Laura brings a unique blend of technical expertise and executive-level vision. Her career includes leading governance for California’s statewide health information exchange governance body, launching the first public health–focused HIE west of the Mississippi, and helping health plans and provider organizations modernize infrastructure while navigating regulatory complexity.
Current Projects:
Reboot Healthcare
Co-founder of a Public Benefit Corporation dedicated to reducing cost, rebuilding trust in the U.S. healthcare system. The initiative brings together physicians, patients, and innovators to design a new generation of health plans—transparent, equitable, and built to serve people.
Speak Without Fallout
Founder of Speak Without Fallout, a leadership development program helping brilliant but overlooked professionals translate their ideas into influence without losing authenticity.


📍 Based in Hershey, Pennsylvania
📧 Email: laura at eclectic-endeavor.com
📞 717.508.7165